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The Bottomline on ROI: Demonstrating the ROI of Virtual Learning Programs

  • June 18, 2020
  • 11:45 AM - 1:30 PM
  • Virtual via Zoom
  • 39


  • This is for Bay Colonies Chapter Members who register in advance.
  • Members of other local ATD Chapters (other than Bay Colonies) are welcome to join us for the member rate. Please contact a board member or communications@atdbaycolonies.org for the registration code.
  • This is for individuals who are not ATD Chapter Members who register in advance.
  • This rate is for full-time students who register in advance of the session.

The Bottomline on ROI: Demonstrating the ROI of Virtual Learning Programs

Join us for this unique virtual session in June.

Only costs $15 to register. 100% of your registration fee will be donated to Crossroads Rhode Island to further their support of the community during the COVID-19 crisis.

Session Presenter: Jack J. Phillips, Ph.D., chairman, ROI Institute, Inc.

Session Description: Studies have shown that eLearning and mobile learning often break down at the application level (using what was learned) and impact level (the business impact connected to learning). However, this doesn’t have to be the case. In order to secure the support and funding that technology-based learning needs, it must deliver results. This session highlights an ROI study that shows how mobile learning delivered business value in terms that executives, sponsors, and funders appreciate and understand. This session also shows how designers and developers can ensure that technology-based learning can and will deliver results. This session presents basic design thinking principles, all focusing on delivering application and impact with technology-based learning.

Learning Objectives: After attending this webinar, participants should be able to:

  1. Identify the five levels of evaluation.
  2. Explain the need to deliver impact and ROI for selected programs.
  3. Design eLearning and mobile learning to deliver application and impact, while using design thinking principles.
  4. Plan next steps to ensure learning through technology delivers business value.
Presenter Bio:

Dr. Jack J. Phillips, a world-renowned expert on accountability, measurement, and evaluation, is chairman of ROI Institute, Inc. Phillips provides consulting services for Fortune 500 companies and major global organizations. The author or editor of more than 100 books, he conducts workshops and presents at conferences throughout the world.

Phillips has received several awards for his books and work. On three occasions, Meeting News named him one of the 25 Most Powerful People in the Meetings and Events Industry, based on his work on ROI. The Society for Human Resource Management presented him an award for one of his books and honored a Phillips ROI study with its highest award for creativity. The American Society for Training and Development gave him its highest award, Distinguished Contribution to Workplace Learning and Development for his work on ROI. The International Society for Performance Improvement presented Jack with its highest award, the Thomas F. Gilbert Award, for his contribution to human performance technology. In 2019, Jack, along with his wife Patti P. Phillips, received the Distinguished Contributor Award by the Center for Talent Reporting for their contribution to the measurement and management of human capital. His work has been featured in the Wall Street Journal, BusinessWeek, and Fortune magazine. He has been interviewed by several television programs, including CNN. Phillips served as President of the International Society for Performance Improvement in 2012-2013.

Jack regularly consults with clients in manufacturing, service, and government organizations in 70 countries in North and South America, Europe, Africa, Australia, and Asia.

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