Join us in May when Jack J. Phillips, Ph.D., chairman, ROI Institute, Inc. returns to ATD Bay Colonies to speak to us about ROI Forecasting.
What happens if a project is needed, but no budget is available, or the budgets have been reduced significantly?
Perhaps the only opportunity you may have is to show the project’s value compared to the cost. An ROI forecast will show the monetary value that the project will deliver compared to the proposed cost of the project. If there is a significant positive difference, this may convince executives to move forward and implement the project. Therefore, the challenge is to make a compelling business case, one that will convince even the most conservative CFO to allocate funds for the project.
This session will describe how to create a forecast for an unexpected or unplanned project. This type of forecast connects the proposed performance improvement solution to business measures that will improve if this project is implemented. When the monetary value of this improvement is calculated and compared to the project’s projected cost, a financial ROI is forecasted. The challenge is to be conservative with analysis and credible with the conclusions.
Using the ROI Methodology® as a framework, this process will forecast data at five levels, plus intangibles. When conservative standards are used and presented in a very compelling way, this makes an excellent argument for allocating the funds, even in tough times.
At the end of this session, participants should be able to:
- List the five levels of data that are present with any performance improvement project.
- Identify the data needed by executives along with their expectations.
- Select the experts to provide data to make the estimates for a forecast.
- Forecast the impact, ROI, and intangibles of an important performance improvement project.
- Present the ROI forecast in a compelling way.
- Describe an example of an actual ROI forecasting case study.
Dr. Jack J. Phillips, a world-renowned expert on accountability, measurement, and evaluation, is chairman of ROI Institute, Inc. Phillips provides consulting services for Fortune 500 companies and major global organizations. The author or editor of more than 100 books, he conducts workshops and presents at conferences throughout the world.
Phillips has received several awards for his books and work. On three occasions, Meeting News named him one of the 25 Most Powerful People in the Meetings and Events Industry, based on his work on ROI. The Society for Human Resource Management presented him an award for one of his books and honored a Phillips ROI study with its highest award for creativity. The American Society for Training and Development gave him its highest award, Distinguished Contribution to Workplace Learning and Development for his work on ROI. The International Society for Performance Improvement presented Jack with its highest award, the Thomas F. Gilbert Award, for his contribution to human performance technology. In 2019, Jack, along with his wife Patti P. Phillips, received the Distinguished Contributor Award by the Center for Talent Reporting for their contribution to the measurement and management of human capital. His work has been featured in the Wall Street Journal, BusinessWeek, and Fortune magazine. He has been interviewed by several television programs, including CNN. Phillips served as President of the International Society for Performance Improvement in 2012-2013.
Jack regularly consults with clients in manufacturing, service, and government organizations in 70 countries in North and South America, Europe, Africa, Australia, and Asia.